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6 reasons why transparent LED screens are popular
No matter how many transparent LED screens you have seen, each one makes you stop in your way. This modern fusion of art, advertising and technology is so compelling that even though screens have become more commonplace, it hasn't diminished its effectiveness and appeal. Besides the obvious visual impact, what's behind the growing use of this type of advertising? Here are six reasons why transparent LED screens are so popular.
1. Superiority
LED stands for Light-emitting diode, which means light-emitting diode, is a semiconductor material that emits light when an electric current is passed through it. LED technology has existed since the 1960s but initially had limited usefulness. Within the past decade alone, researchers have relied on LED technology to bring transparent displays out of sci-fi movies and into real-life storefronts.
The superiority of LED bulbs is not only their novelty, but also the continued advancements in the field. LEDs do not emit heat, which makes them far superior to incandescent or even traditional fluorescent (LCD) bulbs. One important development is the use of carbon-based molecules to create organic LEDs. The same technology behind smartphone displays is also behind the transparent curved LED display.
2. Transparency
Potential customers spend just a few seconds deciding whether or not they want to enter, largely based on an emotional reaction to their first impression. While signage and product displays are invaluable forms of free advertising, potential customers also respond positively to being able to look at the merchandise and interior decoration from the outside.
The transparent LED display offers the best benefits to the store by utilizing window or glass wall space for advertising, while still providing 65% to 95% visibility. Therefore, customers can both view the content and experience the business when looking at it. The see-through aspect also makes the indoor atmosphere more open, allowing natural light to shine through the display.
3. Visibility
According to the Internet Advertising Bureau, the message cannot be viewed by consumers unless at least half of the banner is visible on the screen for at least a second. Your transparent LED display will attract the eyes of passersby for a longer time. It will also capture their attention and generate interest in a way that online platforms cannot.
The messages broadcast on the transparent LED screen are not only difficult to see clearly, but also easy to read, people can see them from a distance, even in the presence of sunlight. You can also choose the pixel pitch that suits your needs.
4. Adaptability
Unlike roadside billboards, you can adjust the transparent LED screen with broadcast time, brightness, change content quickly through the software. For example, businesses based in buildings with large windows/glass walls can utilize outdoor spaces while still realizing the architect's creative ideas. Smaller screens also work well indoors because scaling up or down doesn't affect the image's brightness, resolution, or transparency.
Another feature that makes LED displays adaptable is ease of installation and maintenance; many models do not even require professional installation/construction personnel. Because the main material is low weight aluminum alloy, we can put the module panels together easily, just attach and plug in the built-in power supply.
5. Programmability
Some monitor designs are designed to be so intricate that it makes some people think that only professional computer programmers can use them. However, the truth is that transparent LED screens are simply programmed with just your PC and some digital software using jpg, MOV or MP4 media formats. The software is user-friendly, and many brands even offer a free version for you to download and use.
6. Effective
Unless you have an unlimited budget to spend on your monthly utility bills, energy efficiency is very important to you. Compared to incandescent bulbs, which convert only 10% of the electrical energy used into light, LEDs convert 90%. Apply those percentages to the kilowatt-hours on your electricity bill and you can see how quickly the savings add up.
Transparent LED displays also use less energy than other digital signage, including LCD projectors and even matte LED screens. The small bulbs have a lifespan of up to 10 years and are inexpensive to replace. Unlike LCD bulbs, they do not contain mercury or halogen gases that need to be discarded or cause an unsafe condition if they break.
If you have seen transparent LED screens and were mesmerized by their vibrant colors and sharp details, consider installing one of your own. LUXMAGE is the leader in this LED display solution in Vietnam, in terms of digital sign innovation that can turn your ideas into reality. We have experience serving many customers in Vietnam. Call us today for a quote on 0909.965.198 and can find out why transparent LED screens are so popular.